Tagged: facebook

Catvertiser – Slack integration

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More efficient Facebook advertising campaigns management and monitoring We’ve just launched Catvertiser integration with Slack. Thanks to the integration you will receive notifications regarding Facebook advertising campaigns ran in Catvertiser straight to the Slack channel. Benefits of integration: You will be notified of: start of a new campaign, any mistakes in the campaign publication proccess , changes made in the campaign complies with the defined optimization rules, i.e. if there...

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Pros and Cons of using Facebook for your ad campaigns

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Communicating with customers about products, services and company overall is an important part of every business. Nowadays this process became easier with development of Internet and social media. It simplified the communication processes and reaching the target audiences. It’s understandable that many companies, starting for start-ups and finishing with corporations, use online advertising as the significant part of their marketing strategies. However, online advertising has so many options to promote...

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Social Approach of Financial Institutions on Facebook

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Without any doubts the financial crisis have made an extensive shift in every industry and in every country around the world. Even though the financial sector is recovering, the shift and the time have made its deal. “The financial sector in general, and banks in particular, will never be the same” (Angel Berges). It is interesting to observe the tendency how online marketing and advertising in financial sector often disregarded....

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Facebook marketing trends for financial institutions in 2015

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The Digital Era has transformed the way financial institutions represent themselves. Smartphones, apps and online presence became a common thing for every business. Below you can find trends, which prevail in 2015 in Facebook’s financial industry Content Content is important. And even if it’s already thrice-told, the importance of content becomes more and more visible. Financial services are no different. Their Facebook pages are frequently updated with some new, fresh information, keeping their fans interested and engaged. The key trend in...

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Banks on Facebook: Adopting Practices

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Many of you know about the upcoming bank holidays in the UK and Ireland. Although there are some mismatches in dates in particular parts of the United Kingdom and Ireland, implications of bank holidays in all of them remain the same. Through years some traditions and rules might have changed, nevertheless, during these holidays banks are still not allowed to operate. I would like to take this opportunity and talk...

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Advanced advertising for your posts

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As you all probably know, the changes in Facebook Edge Rank algorithm caused that the content added by brands on Facebook Pages is seen only by a part of the potential audience. In order to reach more people advertisers now need to run advertising for the posts published on their Facebook Pages. Moreover, posts can be also a good alternative way to advertise your website, app and Facebook Page –...

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Catvertiser vs Facebook Ad Manager – March 2014

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We are starting a series of articles to show you the possibilities of Catvertiser.com in comparison with standard advertising solutions provided by Facebook. One of the major objectives of Catvertiser.com is to give you better experience and better results of your Facebook advertising campaigns. In order to to do it we equipped Catvertiser.com with some useful features to make your Facebook advertising more successful. We just started – so stay...

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